About Us
With 20 years of combined experience, our dedicated Midwifery and Allied Healthcare Team is here to empower women and provide families with safe, accessible support.
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As a practising Midwife, Sami is passionate about nurturing and guiding women through their pregnancy, birth and early postnatal journeys; While Millie practising health visitor and midwife, embraces the ever-evolving landscape of parenting and infant healthcare.
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Together, we are committed to bridging the gap in maternal healthcare, to reduce health inequalities and to positively impact pregnancy, birth and the child and parenthood journey in the first 1,000 days of life and beyond.
Our Team
Our Mission
Our mission is clear: we strive to collaborate with ethical and sustainable mother-and-baby brands and businesses to reach as many women and birthing individuals as possible worldwide.
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Research indicates that three quarters of women now seek pregnancy, birth, and postpartum advice online before consulting their primary care provider.
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Additionally, with a global shortage of 900,000 midwives, we are proud to offer an innovative solution to help bridge the gap in maternity care.